Unlocking Corporate Knowledge: Turning Information into Market Value.
The book "Working Knowledge" explores how companies can effectively manage their intellectual assets to gain a competitive edge. The authors draw on their experience with various firms to show how understanding, analyzing, and measuring knowledge can turn it into market value. They discuss cultural and behavioral issues, the role of technology, and what a successful knowledge project looks like. Ultimately, they emphasize the importance of human qualities like experience and intuition in managing knowledge effectively. The book offers practical advice on implementing a knowledge management system for companies looking to stay ahead in the market.