The article discusses a card game called 'Gamegame' that helps players design new games by collecting different elements. The goal is to analyze games through a game and brainstorm ideas using theory. The approach is similar to a theory of comics presented in a comic book. The paper explores the theoretical basis of the card game and its application in game studies and design. It also summarizes the design process, dilemmas faced, and their solutions. Experiences from play-testing and industry use are briefly discussed.