Revolutionizing Supply Chain Management: Strategies for Success in Global Markets
The article discusses how purchasing and supply chain management play a crucial role in businesses. It covers topics like analyzing the purchasing process, planning strategies for better results, and using techniques like negotiating and buying for retail. The researchers emphasize the importance of market research, outsourcing, and quality control in purchasing decisions. The key findings include the need for businesses to align their purchasing strategies with overall business goals, utilize electronic marketplaces for procurement, and measure performance to ensure efficiency.