The article explores how entrepreneurs in the Chinese automobile industry build market power through innovative strategies. By focusing on factors like intellectual property rights and market channel control, entrepreneurs can improve their performance and market share. The study shows that combining different elements in entrepreneurial innovation can lead to greater success than relying solely on technological advancements. Recommendations include investing in core technologies, adapting to market demands, and fostering collaboration between technology and market experts. Adjusting element allocation during economic downturns can also enhance product efficacy.