Unlocking the Power of Social Science Research: Quantitative vs. Qualitative
The article discusses two main types of research methods in social science: quantitative and qualitative. Quantitative research uses surveys and experiments to collect data for statistical analysis, while qualitative research relies on observations and interviews to understand information subjectively. Both methods have differences in their approaches and goals, but they also share common ground. Qualitative research is seen as the foundation for quantitative research, which delves deeper into the insights gained from qualitative studies.