Quality Function Deployment (QFD) is a tool used in product development to ensure customer satisfaction. It helps design teams gather customer wants and needs to create a product that meets their requirements. The research shows how to use QFD in building a "house of quality" for a 1/4 HP electrical motor, commonly used in air coolers. By consulting experts and consumers, the study highlights the importance of incorporating QFD in Total Quality Management efforts to improve efficiency and knowledge in any industry.