Social Sciences
7 years ago

Polish EU Presidency in 2011: How Media Messages Shaped European Leadership.

Środkowoeuropejskie Studia Polityczne
The determinants and coordination of the message conveyed through the media by the Polish presidency of the Council of the European Union in 2011 – a political science approach
Mikołaj Tomaszyk

Paper Summary

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The article discusses how Poland managed its communication during its presidency of the EU Council in 2011. It looks at how the Polish government set communication goals, involved citizens, and adapted its message based on various factors. The study aims to understand how the presidency's priorities influenced its communication strategy and how domestic and European factors played a role in shaping the message conveyed through the media.