Prosocial behavior, like helping others, is driven by empathy and a desire to benefit others. Altruism, a form of helping, is motivated by improving someone else's well-being, even at a cost to oneself. People are generally sensitive to others' needs and distress, with genetic and biological factors playing a role. Empathy is a key factor in promoting prosocial behavior and altruism, as it leads to actions that benefit individuals, groups, and society as a whole.