Business, Management and Accounting
5 years ago

Revolutionizing hospitality education and research with design thinking approach.

Worldwide Hospitality and Tourism Themes
Design thinking in hospitality education and research
Sudhanshu Bhushan

Paper Summary

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The article discusses how design thinking can be used in hospitality to solve complex problems creatively. It provides a structured approach to address diverse issues effectively. By applying design thinking, service design can be improved to meet user needs. The paper explores the application of design thinking in the hospitality industry, focusing on education and research. It emphasizes integrating different aspects of hospitality to create a cohesive and connected design. Overall, design thinking can be a valuable tool in enhancing the hospitality profession.