The article presents a model for understanding how knowledge is created and transformed within individuals and organizations. It emphasizes that knowledge is constantly evolving and building upon existing knowledge. The model describes how knowledge is organized in memory and how new knowledge is generated through the process of thinking. It also explores how knowledge can be transformed from implicit to explicit forms. The researchers propose a new architecture for knowledge-based systems based on the concept of knowledge self-organization. Overall, the study highlights the importance of considering the internal structure of knowledge and its ability to self-organize when managing knowledge within organizations.