The article discusses how technology has transformed the banking sector in India, impacting customers in various ways. The study focuses on factors like data management, value-added services, knowledge and awareness, security, service quality, productivity, and profitability. The growth of e-banking has significantly changed how customers access banking services, especially with the recent emphasis on digital banking due to demonetization and GST. Technology has made banking operations more efficient and convenient for customers, reflecting a shift towards digital solutions in the financial sector.