Business, Management and Accounting
5 years ago

Entrepreneurial opportunities: discovered or created? Implications for business success revealed!

1 view
Strategic Entrepreneurship Journal
Discovery and creation: alternative theories of entrepreneurial action
Sharon Alvarez, Jay B. Barney

Paper Summary

Entrepreneurial opportunities can either be discovered or created by entrepreneurs. Two theories, discovery theory and creation theory, explain how these opportunities are formed. The choice between these theories can affect the success of entrepreneurial actions in different situations. The implications of these theories on seven entrepreneurial actions are discussed, along with broader implications for the fields of entrepreneurship and strategic management.

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