Unlocking the Entrepreneurial Potential of Universities Through Innovative Perspectives
The article discusses how universities can engage in international entrepreneurship by focusing on processes and capabilities. It suggests that entrepreneurial universities benefit from incremental changes based on their identity and culture. Leadership plays a key role in making sense of these changes. The creative processes in universities are both entrepreneurial and social. To enhance entrepreneurial orientation, leaders should focus on sense-making and sense-giving. This new approach to university entrepreneurship emphasizes the importance of understanding how universities interpret and adapt to their environment.