Mergers Boost Firm Aggression, Potentially Lowering Prices for Consumers
Horizontal mergers among risk-averse firms can lead to more aggressive competition and improved risk sharing. When firms compete in quantities, merging can result in lower prices and higher social welfare, especially with strong risk aversion. However, in markets with demand uncertainty, consumers may not benefit from mergers, but in markets with cost uncertainty, they can see lower prices and higher welfare.