Private equity investors can help small and medium businesses in developing countries by providing not just money, but also expertise in areas like governance and technology. However, most private equity funding in these countries goes to larger companies. By combining private equity with technical assistance, smaller businesses can attract more investors and improve their chances of success. Technical assistance helps fund operational improvements in these companies, reducing risk and increasing the likelihood of profitable investments. This approach, supported by third-party organizations, is becoming a popular way to finance small and medium enterprises in emerging markets.