New study uncovers key strategies for business growth and development models.
The article reviews different models that explain how businesses grow over time. Many models focus on the early stages of growth and what managers should prioritize. However, there is a lack of analysis on the methods and assumptions behind these models, leading to confusion. The researchers analyzed 90 studies on business growth models from the past 60 years to fill this gap. They found a wide variety of approaches and highlighted areas that have been well-studied. This analysis provides insights for future research in this field.