Subsidizing Healthy Habits Saves Governments Billions in Future Costs
The article looked at giving incentives to people to make healthier choices, like eating well or exercising. It studied how offering rewards immediately versus in the future affects if people will choose to be healthy. The research found that giving rewards later could cost the government more because people might not use the future rewards as intended if they think they will make unhealthy choices later. So, to get the same good outcome, future rewards would need to be higher.