Business, Management and Accounting
4 years ago

Paraguayan SMEs Revolutionize Global Market Expansion Strategies for Sustainability.

SSRN Electronic Journal
Internationalization Behavior of Small and Medium- Sized Enterprises from Emerging Markets - Implications for Sustainability
Michael Neubert

Paper Summary

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The article explores how small and medium-sized businesses from Paraguay expand internationally. They studied 28 companies from different industries to see how they choose new foreign markets and ways to enter and grow in those markets. The findings show why these companies make these choices and compare them to a theoretical framework. The study gives advice to international managers and adds new insights to existing research on international business strategies.