The article explores what factors influence a company's ability to innovate in Central and Eastern European countries. The researchers used data from a survey to analyze different aspects of innovation. They found that firms in these countries struggle to achieve innovative outcomes due to various factors like different national conditions, innovation policies, risk aversion, and lack of trust among stakeholders. For example, internal research and development positively impacted product innovations but had a negative effect on process innovations. The study highlights the importance of understanding these determinants for fostering innovation in CEE countries.