The article "What the Future Holds" explores why companies from fast-growing economies are succeeding globally and the challenges they face. It looks at how government policies affect firms going global, the strategies of companies from countries like China and India when they buy foreign companies, and the growth of Russian, South African, and Polish firms in international markets. The study also discusses how small high-tech firms in South Africa and big natural resource companies in Russia expand overseas. Additionally, it examines the rise of companies from emerging economies in Europe and how European agencies are supporting their growth.