Corporate Purpose: A Game-Changer for Stakeholder Engagement and Accountability
Corporate purpose is a big topic in business. Some say companies should focus on more than just making money for shareholders. But before that, we need to ask if companies should have a purpose at all. The article argues that having a clear purpose helps different groups in a company work together better. It's not about restricting managers or favoring some groups over others. Instead, having a purpose helps everyone involved understand what the company stands for and how it operates. This can make it easier for people to decide if they want to be part of that company and how they can work together effectively.