Business, Management and Accounting
3 years ago

Online Retail Prices in Moscow Show Significant Flexibility During Economic Uncertainty.

SSRN Electronic Journal
Анализ жесткости цен в розничной оналайн-торговле Москвы (Price Rigidity Analysis: Evidence from the E-Commerce Market)
Alexandra Bozhechkova, A. Evseev

Paper Summary

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The article analyzed price rigidity in the online retail market of Moscow from February 2019 to May 2020. They found that prices stayed the same for an average of 19.5 days, with small price changes being common. Food prices changed more frequently than non-food items, and services changed the least. Prices were influenced by both time and economic conditions, with prices changing more during the pandemic. Prices increased more often and for longer periods from March to May 2020 compared to the same period in 2019.