Economics, Econometrics and Finance
3 years ago

Wholesalers in India at Risk as E-Commerce Revolutionizes Trade

International Journal for Research in Applied Science and Engineering Technology
A Study on E- Commerce in India
Ritu Sharma

Paper Summary

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E-commerce in India has changed the way we do business by buying and selling goods online. The study looked at the challenges faced by e-commerce in India, the key factors needed for its growth, and the success of online retail in the country. It found that wholesalers are at risk because manufacturers can sell directly to retailers and customers. However, wholesalers can benefit by making deals with reputable manufacturers and using e-commerce to expand their business. E-commerce offers various opportunities for wholesalers in India.