The personal financial planning industry has been growing steadily, especially after the Covid-19 pandemic. The total value of assets managed by financial planners has increased, reaching over $52.9 billion in the US in 2021. Online influencers are also playing a significant role in spreading financial literacy, but they may also give poor advice. The industry is evolving, and it is important to consider the risks and rewards of getting financial advice from different sources, including certified financial planners and social media influencers. It's crucial to be cautious and discerning when seeking financial guidance to ensure you make informed decisions about your personal wealth.