Revolutionizing e-Tourism Supply Chains with Network Intermediaries: Game Changer for Tourism Industry!
The article discusses how online tourism has changed the way we plan and book trips. It compares traditional tourism supply chains with e-Tourism Supply Chains, showing that the latter has more benefits. By using network intermediaries and game theory, the researchers found that dynamic optimization can greatly improve coordination and flexibility in the tourism industry. This approach was successfully tested in Jiangxi for "Green and red" tourism.