Innovation is crucial for industrial growth, but not all innovations are equally impactful. The researchers suggest using a framework called geometries of strategy to assess innovation. They found that collaboration, autonomy, and control are key factors in determining the success of an innovation. Innovation often involves input from multiple sources, is influenced by technology and market connections, and requires effective control mechanisms. The researchers built on previous studies to show how these factors play out in the Home Entertainment Industry, highlighting the importance of understanding consumer needs and technological advancements in creating successful innovations.