Business, Management and Accounting
3 years ago

Bali Tropic Resort & Spa to Utilize Tech for Guest Attraction!

Journal of Applied Sciences in Accounting Finance and Tax
The Compilation of Competitive Strategy with SWOT Analysis Approach at Bali Tropic Resort & Spa
Ni Putu Chintya Kumala Dewi, I Putu Astawa, I Made Sara Wijana

Paper Summary

The Bali Tropic Resort & Spa used a SWOT analysis to figure out their competitive strategy. They found that the resort is in a good position with lots of opportunities to grow. They should focus on using new technology for promotions and creating attractive packages for guests.

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