The article focuses on how households use a lot of electricity, especially in Turkey, and aims to find ways to save energy. By studying how people use electricity at home and how they react to different methods like giving information or rewards, researchers discovered that changing behaviors can reduce costs and help the environment. They did a survey to understand how Turkish households think about energy efficiency. The findings suggest that making new rules and improving energy policies could help people save electricity. The study shows that if people change how they use energy, it can lower generation costs and reduce harmful emissions, making it worth looking into ways to change behaviors for a more efficient home energy use.