Business, Management and Accounting
2 years ago

Online Advertising Revolutionizes Marketing Strategies for Maximum Impact.

Theoretical and Practical Research in Economic Fields
OFFLINE ADVERTISING VERSUS ONLINE ADVERTISING
Cristina Barbu, Ștefan Ponea, Cristiana Bogdănoiu

Paper Summary

The article compares offline advertising with online advertising to see which is more effective. It looks at how online advertising can meet the needs of businesses and how to measure its success. The researchers define online advertising and show how to create an online advertising campaign.

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