Computer Science
2 years ago

Pakistan's Top E-Commerce Websites Fail Usability Test, Need Major Improvements

Advances in information security, privacy, and ethics book series
Evaluation of Usability of E-Commerce Websites in Pakistan Using System Usability Scale and Heuristics Methods
Awais Ashraf, Sehrish Aqeel, AbdulHafeez Muhammad

Paper Summary

The study evaluated the usability of popular e-commerce websites in Pakistan using two methods: System Usability Scale and Heuristics evaluation. The results showed that "Homesopping.pk" and "Telemart.pk" had usability issues, with scores below 70%, indicating a need for improvement in user interface design. Expert evaluators also identified usability issues in "Homesopping.pk" through Heuristic evaluation.

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