Retailing in emerging markets is rapidly evolving due to social and economic changes. The speed of change is much faster than in developed countries. Regulations in these markets are a major point of contention, affecting business strategies for both global and local companies. This book examines how regulations impact retail development and strategy in emerging markets. It assesses the retail landscape in various emerging economies and explores the relationship between retail policy and strategy. The findings are relevant for academics, researchers, and students interested in retail development, international business, and marketing in emerging markets.