The article provides a comprehensive guide to the global finance industry and its governance. It covers the basics of finance, markets, and financial firms, as well as the functioning of primary and secondary markets. The importance of liquidity, risk management, and regulation in financial intermediaries and markets is also discussed. Case studies on companies like Lehman, Greece, and Italy illustrate the impact of market failures and the role of governance and strategy in financial services. Overall, the article aims to help readers understand the complex world of commercial and investment banking and the international credit and capital markets.