Business, Management and Accounting
8 years ago

Scrappy Startups Outshine Corporate Giants with Clever Resource Hacks

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Frontiers of entrepreneurship research
LINKING RESOURCE ACQUISITION AND DEVELOPMENT PROCESSES TO RESOURCE-BASED ADVANTAGE: BRICOLAGE AND THE RESOURCE-BASED VIEW (SUMMARY)
Paul Steffens, Julienne Senyard

Paper Summary

The study looked at how using available resources creatively (bricolage) affects a company's competitive advantage. They found that companies that engage in more bricolage tend to have better strategic resource positions.

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