Contemporary Sales Force Management helps sales managers stay ahead of competitors by analyzing market trends. It shows how to use automation, crisis management, and customer advisory groups to boost sales efficiency. The book combines theory with real-world examples from major firms in China, the EU, and the US. Key topics include strategic sales management, building customer relationships, and improving sales skills. It also covers globalization, quality management, e-commerce, and ethical issues in sales. The goal is to help businesses succeed in the marketplace by providing practical strategies and advice.