This article discusses strategies for wealthy investors to maximize returns on their taxable portfolios. It looks at the history of stocks and bonds after taxes, why Wall Street has not provided tailored advice for taxable investors, and what can be learned from institutional investors. The research explores how wealthy investors are currently investing and what they may be missing, as well as the impact of taxes on different asset classes. It also touches on risk, behavioral finance, and forward-looking habits for managing portfolios. The study emphasizes the importance of monitoring and adjusting portfolio mixes, especially for business owners, to ensure long-term success despite taxes, fees, spending, and inflation.