Private equity funding revolutionizes minority media ownership landscape.
Private equity funding is a popular way for media companies to get money in the US. Private equity firms invest in media companies like SFX Broadcasting and LIN Television. This type of funding is more expensive but can help companies that can't get money from banks or public markets. Private equity investors take on a lot of risk and look for long-term growth. Companies that get private equity funding can have more control over their business and be co-owners, not just employees.